Category Development & Marketing Manager, BFY

The Arnott’s Group portfolio of brands continues the 160-year legacy of the Arnott family, providing quality, great-tasting food to create delicious moments for consumers across the world. 

Ready to shape the future of better-for-you snacking in a unique role blending Category and Marketing?  
 
We’re looking for a passionate and commercially minded Category Development & Marketing Manager to lead the charge in our Better For You (BFY) portfolio. It’s a rapidly growing segment with brands like Freedom Foods, Sunsol, Heritage Mills & Sam’s Pantry with ranges across cereals and nutritious snacks.  

This newly created role is your opportunity to make a real impact. Sitting at the unique intersection of category development and marketing, you’ll play a pivotal role in developing insight-led category strategies, building customer partnerships, and executing marketing plans that elevate our brands and accelerate growth. 

We have a variety of company benefits to support our employee's wellbeing.  

What Your Days Look Like 

• Lead the development and execution of the BFY category strategy, grounded in consumer and shopper insights.
• Partner with Account Teams to bring integrated go-to-market plans and customer engagement strategies to life. 
• Drive in-store activation and promotional strategies that reflect the values and positioning of BFY brands.   
• Lead our BFY marketing team who champion innovation, marketing activations and strategies to accelerate growth in BFY 
• Represent BFY in strategic customer engagements being the lead representative at all BFY reviews and join business planning sessions. 
• Successful leadership and development a team of 4 across category and marketing. 

Ingredients for Success 

• 7–10+ years’ experience in category, marketing or commercial roles within FMCG
• Strong grounding in category management, shopper insights and customer-facing execution.
• Experience partnering with major supermarkets and leveraging critical shopper data and insights
• Proven ability to deliver commercial outcomes through integrated category and marketing strategies.
• Demonstrated leadership experience – ideally with team management responsibilities.
• Comfortable operating in both strategic and hands-on environments – you’ll execute while influencing longer-term planning.
• Collaborative mindset with a passion for consumer trends, innovation and purpose-driven brands.
  

To Apply:  

If this sounds like your next opportunity, please follow the link and apply.    

We value diversity in our workforce. If you require any reasonable adjustments, please inform our team so that we can work together to support your needs throughout the recruitment process.  

*We do not accept unsolicited resumes from agencies